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Churn Rate For Monthly Subscription Service: How High is Too High?

Churn Rate
For software as a service (SaaS) businesses, the churn rate is the boogeyman. SaaS companies and their boards pay a lot of attention to the monthly churn rate as an indicator of the company’s health, but in our case, this was misguided. Why a High Churn Rate for a Monthly Subscription Service Might Not Be […]

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